Some of those laid off had decades of service to the automaker, yet received the news of their dismissal in a generiic-sounding 5 a.m. email.

Ad spend for NFL programming witnessed a 32% year-over-year gain in the month. The NFL's share of all national linear TV ad ...

Bluesky added over 1 million new users in the past 24 hours, marking yet another major boost in users as it continues to ...

Kantar and CreativeX conducted research for Meta showing human emotions and connections can improve ad performance, but only 31% of the 55,000 creatives running in nearly 1,300 campaigns analyzed used ...

Saks’ cost-cutting move comes even as the retailer released the latest findings from the Saks Luxury Pulse research, with 82% ...

The deal is part of an ambitious expansion plan developed when Apiary Capital acquired a majority stake in MediaSense in 2021 ...

In the pantheon of media giants, Turner was a magnetic, charismatic, one-man energy field who zigged when everyone else ...

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Dentsu posted net revenue of 284.5 billion Japanese yen ($1.824 billion) in the third quarter, up 2% from 2023 with organic ...

TikTok continues to prioritize its in-app livestream shopping initiatives this upcoming season with in-app celebrity-led shopping experiences, exclusive sales and discounts from major brands.

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The agency was formed in Chicago in 2021 as a “data driven growth company” by CEO Bryan Specht, the former managing partner ...